What is included
- Planning: a monthly calendar built on your content pillars, launches and seasonal moments.
- Creation: captions, graphics and short videos, using AI where it speeds things up and a human editor for every post.
- Publishing: scheduled at the times your audience is active, in your time zone or theirs.
- Community: replies to comments and messages following agreed guidelines.
- Reporting: what worked, what did not and what to change next month.
Your voice, documented
We start with a short brand voice guide: how you sound, words you use and avoid, how you handle complaints. It keeps every post consistent and makes approvals quick. The same approach powers AI content workflows.
Connected to your goals
Social media is measured against your business goals: traffic, enquiries and sales tracked in GA4, not just follower counts. Strong organic posts are flagged as candidates for paid promotion through performance marketing.