About
Brand and digital marketing leader, SEO expert and web developer
I’m Jalal Shamim. I started at agencies in London in 2010 and have spent 15 years building websites, ranking them and running the marketing that fills them with customers, for businesses around the world.
My story
Strategy and code, from the same person
My career began in Greater London in 2010, working as a web and digital marketer for Socially Geared, Tmak and Lais Opticians, where I went on to lead the team. Building the sites and marketing them at the same time taught me early that the two jobs work best together.
From 2013 I worked freelance, then as a web developer, a digital marketing executive at Aristo Search and a senior SEO specialist with UK agencies. Since 2023 I have focused on performance marketing, and in 2025 I led the SEO team at ChefOnline Partners and mentored marketers at Linexis IT in Dhaka.
Today I am Brand & Digital Marketing Manager at Regent Education Services, Chief Technology Officer at Aristo Search and founder of Digi AI Online, alongside a small number of client projects I run personally for businesses in the US, UK, Canada, Australia and further afield.
- Career started
- 2010
- Career started
- In web and digital marketing
- 15 yrs
- In web and digital marketing
- Current leadership roles
- 3
- Current leadership roles
- Disciplines under one roof
- 6
- Disciplines under one roof
How I work
Principles behind every project
Systems, not silos
Brand, website, search, ads and content planned together, so each one makes the others work harder.
Measure before you spend
Tracking is fixed first. Decisions are made on accurate data, not on what the platforms would like you to believe.
Plain-English reporting
You always know what was done, what it achieved and what comes next, without jargon.
You own everything
Code, ad accounts, analytics and content belong to you from day one.
Tools
What I use every week
- Development: PHP, Laravel, JavaScript, Tailwind CSS, MySQL
- Search: Google Search Console, Ahrefs, Semrush, Surfer SEO
- Paid media and analytics: Google Ads, Meta Ads Manager, GA4, Google Tag Manager, Looker Studio
- Brand and creative: Adobe Photoshop, Canva Pro, Frontify, Brandfolder
- AI: large language models for research and drafting, always with human editing; see AI content creation
Outside client work I mentor people entering digital marketing and website security. The same habit carries into projects: I explain the why, not just the what.
Experience
The full career path
Every role since 2010, newest first. Each one added a piece of the system I run for clients today.
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Brand & Digital Marketing Manager Regent Education Services · Jun 2026 – Present · United Kingdom · Remote
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Founder Digi AI Online · Mar 2026 – Present · Remote
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Chief Technology Officer Aristo Search · Jan 2026 – Present · United States · Remote
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Digital Marketing Strategist & Mentor Linexis IT · Oct 2025 – Dec 2025 · Dhaka · On-site
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SEO Team Lead ChefOnline Partners · Jun 2025 – Aug 2025 · United Kingdom · On-site
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Performance Marketing Consultant Freelance · 2023 – 2025 · United Kingdom · Remote
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Senior SEO Specialist Various UK Agencies · 2020 – 2023 · Greater London
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Digital Marketing Executive Aristo Search (early years) · 2018 – 2020 · Greater London
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Web Developer Various UK Clients · 2016 – 2018 · Greater London
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Freelance Web & Digital Marketer Self-employed · 2013 – 2016 · Greater London
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Web & Digital Marketer / Team Lead Socially Geared, Tmak, Lais Opticians · 2010 – 2013 · Greater London
The foundation years — PHP, JavaScript, SEO, UI/UX.
Let’s talk about your growth.
A free 30-minute call on where you are now and the most useful next step.