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jalal shamim

UGC Ads

UGC creator sourcing and management

I find creators who match your audience, brief them, manage revisions and agree usage rights in writing, so you get a steady supply of ads without managing dozens of freelancers yourself.

The right creators

The best UGC creators look and sound like your customers. I shortlist creators by audience fit, on-camera delivery and reliability, and you approve the shortlist before anyone is booked. Creators can be based wherever your customers are, from the US to Australia.

Briefing and production

Each creator receives a clear brief built from scripts and hooks, the shots needed and any claims to avoid. I handle product shipping, questions and revisions so you see finished work, not a stream of messages.

Rights and disclosure

Usage rights are agreed in writing: where the videos can run, for how long, and whether they can be edited or used for whitelisted ads. Disclosure follows the rules in each market, such as FTC guidance in the US and ASA rules in the UK, and each platform's branded content policies.

A steady supply

Ad creative wears out. A small, reliable roster of creators lets you refresh ads every few weeks and keep testing new angles, which is what keeps costs down over time.

How it works

The process

  1. Creator shortlist for your approval

  2. Briefing and product shipping

  3. Review and revisions

  4. Delivery, rights and payment

FAQ

Questions about UGC Creator Sourcing & Management

Where do creators come from?
A mix of creator platforms, direct outreach and your own customers. The right choice depends on your product, audience and budget.
Can I use the videos on my website and organic social too?
If the agreement allows it. Usage rights are agreed in writing before filming, covering channels, duration and whether the videos can be edited.

Works well alongside

Ready to be found and chosen?

Book a free 30-minute strategy call. You’ll leave with a clear next step, whether or not we work together.

Book a free strategy call